The Beef Initiative is your Heritage too!

You better start getting some heritage and tradition in your lifestyle

I will get pretty honest and raw here.

Take a look back and bring some integrity and strength into your voice. 

Build your community with your individual strength.

This shit is real & they are trying to steal it.

Take a look back at your family and heritage. Find something good and use it and honor it.

It's what got you here.

Across the world, there are place…